About Us
Since 2003, our family has poured heart and soul into building a small business rooted in care, trust, and connection. Starting from a humble stall at Flemington Market, we worked tirelessly to meet the needs and expectations of our diverse customers.
As a family-run business, every interaction was more than just a transaction — it was a relationship. Many of our customers became like family, returning not only for our products and services, but for the warmth and familiarity they felt with us.
Over the past two decades, what began as a market stall has gradually grown into a business based in Cabramatta NSW, and now extends into the digital space with Seoulstore, our online platform. While the business has evolved, our values have never changed.
We continue to treat every customer with the same sincerity and respect as we did on day one — not as just a shopper, but as part of our extended family.
As we move forward, we hope to bring even more meaningful products, experiences, and heartfelt service to our community — both online and in person. Thank you for being a part of our journey.
Our Stores
46 Arthur St, Cabramatta NSW 2166 (View on Map)
Our specialties
Most of our products are imported from Seoul, South Korea. We specialise in the following categories.
- Fashion, clothing
- Accessories
- Blankets, bedding items
- Other Living items
Extended Service
Having difficulties buying products from Korea? We provide direct shipping service from Seoul, South Korea.